As Social Media Manager for Delta Vacations, a Delta Air Lines wholly-owned subsidiary (2014–2015), E. Monique developed and implemented social media and content strategy across platforms, analyzed data on social media activities and made recommendations based on data, managed the team redesigning the consumer blog, provided strategic direction to the blog team, actively participated in community engagement and the online conversation in alignment with a brand's tone and goals and educated internal stakeholders on relevant social media techniques to support business goals.

 

As a Copywriter (2013–2014), she wrote and edited long- and short-form B2C and B2B copy for blogs, websites, social media campaigns, presentations, marketing emails, landing pages, ads, and more. She also reviewed and approved copy for Department of Transportation (DOT) compliance; recommended copy changes using A.P. and in-house style guides for error-free documents; and maintained a working knowledge of marketing and SEO strategies.